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B&B Advertising

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B&B Advertising




A successful bed and breakfast doesn’t start and end upon opening. B&B advertising is required to promote your business. There are a number of ways you can do this. It’s most effective to utilize as many as possible. One form of B&B advertising is word of mouth. A satisfied customer will tell others about their good experience. This is often oe of the best ways of increasing clientele. It may sound like something you have little control of but that would be untrue. We all tell our friends about exceptionally poor or great service experiences. By providing the best service possible you can secure word of mouth advertising.




This is the information age. B&B advertising wouldn’t be the same if you didn’t have a website. That is one of the first things guests will look for. Some people prefer to see their choices before committing to anything. A website will allow you to describe your bed and breakfast and provide photos. You can even post positive comments left by previous customers. There are bed and breakfast guides available online. Clients search these guides when looking to book a place to stay. Listing your B&B in your local guide can make a great difference in driving traffic to your site.




The Yellow pages have been a major source of advertising for years. It’s a good idea to list your business in all resources available to you. Many business owners are now decaling their vehicles with company information. This is beneficial in reaching random people as you go about your day. B&B advertising is a continuous task. It’s also one that can make all the difference in achieving your B&B goals.


Here is a horrific fact. Most B&B's can't be sold!
Why?
The majority of B&B's simply don't generate enough revenue to make them viable businesses.

The good new is that there is a small group of owner/operators who have busy, profitable operations and are becoming wealthy.

Unfortunately, many new B&B owners simply don't have the insider knowledge to succeed in today's environment. Too many hard working individuals are losing their money, and their dreams, due to a lack of specific information.

If you are thinking about opening your own B&B, or struggling to make your current place profitable, please take our quiz to see if your "industry knowledge" is up to date.

Most of the current Bed and Breakfast training is based on an industry that existed 20+ years ago. Today's marketplace is much different. This is the insider information that the wealthy minority use everyday to improve their operations. Do you know whether you are seeing today's B&B big picture, or your knowledge is still based on an industry that existed in the 1960's, 70's or 80's??
Test yourself with our B&B industry quiz (click here)!

One particular struggling B&B couple caused us to write down this information. We knew there was just one or two things we could have told those rookie owners that would have made a difference. Unfortunately, we didn't get the chance. To read more about that story, click here

The Farnhams (Robert and Patricia)
(authors of "BedandBreakfastProfits)
(We just LOVE B&B's)







More Related B&B Reading:
Bed and Breakfast Information
If you’re looking for bed and breakfast information it may be easier than you think. There are many websites devoted to both getting and giving it. There is a lot that you need to know in terms of bed and breakfast information if you are planning to own and operate one. Location, costs and marketing (read the complete b&b article.)




Do You Have What It Takes To Become A Successful,
Profitable B&B Owner/Operator!

(click here to find out)





Readers Comments

Thanks very much
We were just getting by, and didn't know where to turn, or what else to do. We found your website at just the right time.Thanks for the roadmap! We'll keep you posted on our improvements.
Very pleased.

Terry & Lynn P.

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